Xiaomi Redmi Note 5
Palms and Neons
This is our second spot for the Redmi Series and also our favorite spot of 2018! Redmi phones have become notorious for extensive features, outstanding quality, and exceeding user’s expectations. This spot is all about neon lights, palm trees and leaves, and the new Redmi Note 5’s superpowers.
The Redmi Note 5 features a high capacity 4000 mAh battery. We showcase this supercharged capability with scenes of entire buildings being powered and charged.
Light and shadow were used to highlight the Note 5’s features in a more subtle way. This imparts a feeling of raw power that is waiting to be revealed with the viewer.
Recognizing the contrast of the phone’s simple, classic design and cutting-edge technology, we extended this into a visual metaphor by having a statue take a selfie.