Rebranding 2019
Over the course of the last few months, the entire site has been meticulously redesigned and reimagined – from layout and user experience, to typography and a new logo. We feel that this new site and the design choices made better reflect the high-voltage, tantalizing nature of the work we do and space we operate in. The following is a series of illustrations and installations using our latest branding assets.
Much of the new site’s design was facilitated by a fresh take on the typography and a playful usage of variable fonts.
Part of the rebranding process involved creating a new logo. To capture a more contemporary feeling, we used a new sans serif type, made the logo circular for social media, and after several rounds of development, our new logo was born!
True to Yambo’s reputation for globally-distributed efforts, our team of rebranding experts hail from Tel Aviv, Turkey, Portugal, Germany, and the US.
