![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5965bee6c9f1c47d25f_SytleA02.jpg)
New Balance "Move"
This spot is based around sound design and the buildup to the big play.
Driven by a bluesy, organic and hard-hitting drum trac special sports shoe built for comfort, efficiency and adaptability during high-intensity sports.
Created in collaboration with Aggressive.
Driven by a bluesy, organic and hard-hitting drum trac special sports shoe built for comfort, efficiency and adaptability during high-intensity sports.
Created in collaboration with Aggressive.
New Balance
2016
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5976701e154cf8bcd6a_Bright01.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc596e5a03b7a7e19baf2_Bright05.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5965bee6c9f1c47d25f_SytleA02.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5966430fa15b05d4c4f_Bright02.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc59607c7bcd1e256690c_Bright03.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc596913366cc34b9485a_SytleA01.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5972013e5d1f09f6335_SytleB01.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5964329cd9408eec521_Gold03.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc5964c40f11a7f141067_SytleB02.jpg)
![](https://cdn.prod.website-files.com/641c3d0b2273be19a238dccd/64bbc596913366cc34b94815_Gold02.jpg)
Credits
Client New Balance
Agency Aggressive
Creative Direction Alex Topaller, Daniel Shapiro
Design & CGI Yambo
Agency Aggressive
Creative Direction Alex Topaller, Daniel Shapiro
Design & CGI Yambo